webgeeks, Author at Web Geeks

How to Turn Holiday Downtime into Marketing Gold

webgeeks — Tue, 30 Dec 2025 20:31:18 +0000

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Opportunities – An Intro To Funnels

webgeeks — Thu, 08 Feb 2024 15:09:56 +0000

Streamlining Your Business Processes Transcript ↓ Hi, I’m Allie, Our AI powered, training personality. What is business? How do businesses operate? Businesses sell a product or a service, they fill the supply aspect, of supply and demand. So all businesses have some sort of client or customer. And with all businesses there is a process involved to gaining those clients. Some are as simple as sending out an advert to the consuming world, and waiting for a customer, to respond to your call to action, and buy your product. Others, can be a bit more of a lengthy process. In professions that deal with high valued products or services, or ongoing services, you may need time, to be able to assure the customer, that your product or service, is the right one for them. If for example, you remodel kitchens, you can expect your customers, to be looking at various options, before deciding that you are the company that suits them best. This process, will perhaps involve an initial phone call, a visit to give a quote for the job. Then a meeting to discuss their plans in depth after they have decided to choose you for their renovations. Then […]

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How To Use The Form Builder

webgeeks — Wed, 31 Jan 2024 13:38:18 +0000

Making Collecting Leads A Breeze Transcript ↓ Hi, I’m Allie, Our AI powered, training personality. In the world of digital marketing, forms are one of the greatest players. Forms are how we gather information about clients or prospective clients. If we run an ad campaign, there is going to be a form, if someone wants to sign up to a newsletter, you will need a form, if you want to start an offer on facebook, again, another form. You can see the pattern here. But where do these forms come from? Someone, somewhere, has to make and implement them, right? Well, Web Geeks marketing platform allows you to do just that. Inside the sites section of our platform nestled away with other various features, we have the form builder. Your one stop shop to making any form you desire. Let’s see how we can use this feature. Let’s get started, First, we need to head on over to sites in the left-hand sidebar. Then Up to Forms, and select “Builder”from the drop-down menu. This will take us to the place, where all of our forms are stored. As you can see, i have a couple already. To start making a […]

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Marketing – Categories And Tags

webgeeks — Wed, 17 Jan 2024 15:56:39 +0000

Organising Your Marketing Efforts Transcript ↓ Hi, I’m Allie, Our AI powered, training personality. Social content creation is a process that never stops, posts are created for social media channels weekly or monthly all year round. So how do we keep track of our posts and which type of posts are working the best with our audience? Well, inside the social planner in Web Geeks marketing platform you will find a feature that will help you with this task. When creating a social post, you are able to add categories and tags to help you to not only see the results of your various posts, but also, help you keep things organised, and help you with targeted scheduling. Lets take a look inside the social planner and see how it’s done. Let’s get started, First we need to navigate on over to marketing, in the left-hand sidebar, which will bring us to the social planner. Then we are going to head on over to “create new post”. So, let’s create a post, lets say i want to start off every week with a post series called “Marketing Monday” to go out at the beginning of the week to inspire my […]

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Automation – Email Campaigns

webgeeks — Wed, 17 Jan 2024 14:53:25 +0000

Improving Your Email Campaigns With The Power Of Automation To learn the basics about executing email campaigns on our marketing platform see our video Here. For a deeper look into using the email builder to customise your campaigns please see the following video: How To Use the Email Builder Transcript ↓ Hi, I’m Allie, Our AI powered, training personality. Email marketing is a great tool for any business. However, how do you make email marketing even more powerful? Well, this can be achieved by the power of automation. When you run an email campaign consisting of many parts, wouldn’t it be nice to set it all up once and not have to think about it again? Instead of having to go back to it every few days or every week to schedule the next in the series of emails. Well, Web Geeks marketing platform allows you to do just that! With the power of workflows, you can automate your email campaigns, and make sure that every one of your subscribers gets to view all of your content, no matter when they decide to sign up! Let’s see how it’s done! Let’s get started, To get to the workflow area, first […]

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Marketing – Email Campaigns

webgeeks — Wed, 17 Jan 2024 14:50:45 +0000

Engaging With Your Consumers Via Email To learn how to further empower your email campaigns with automation please see our video Here. For a deeper look into using the email builder to customise your campaigns please see the following video: How To Use the Email Builder Transcript ↓ Hi, I’m Allie, Our AI powered, training personality. Email campaigns are a vital part of successful marketing! They can inform your clients about new initiatives or events within the company, give them a weekly dose of tips and tricks, or nurture leads into fully fledged customers. Not much isn’t possible with a well developed, well delivered campaign. Many companies see the best consumer engagement from their email marketing as opposed to other avenues of marketing. So having email marketing tools at your disposal is a must for any business. Well, Web Geeks marketing platform provides you with just that! A range of ways to keep customers and leads engaged through email marketing. Today we are going to show you how you can turn a single template into many different types of campaigns and how you can send those campaigns out to your leads and clients. Let’s get started, First we are going […]

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Workflows – A Basic Introduction

webgeeks — Tue, 19 Dec 2023 18:03:30 +0000

Automating Your Business Processes For a look into more complex WorkFlows please see our video on creating complex WorkFlows Here. Hi, I’m Allie, our AI-powered, training personality. Transcript ↓ Today we are going to take a look at Workflows. First of all, what are Workflows? To put it simply, Workflows are the automated process behind events that happen within Web Geeks marketing Platform. Workflows make it easy to create automation with triggers and actions and are similar to campaigns and triggers but with many more capabilities. Workflows also have capabilities like using if-else statements, wait times, Math functions, and so much more. Overall, workflows offer a more powerful and comprehensive automation solution than campaigns and triggers. In fact, campaigns and triggers can be imported into workflows to provide a more streamlined automation process. Would your business benefit from a set order for your business processes? Would you like to initiate a funnel movement by clicking on a link in an email? Would you just like to enhance your marketing campaigns? Well, all this and so much more can be accomplished by having a workflow in place. Let’s take a look into the workflow area of our platform and see what […]

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Web Accessibility: Fostering Inclusion through Design Excellence

webgeeks — Wed, 13 Dec 2023 12:03:56 +0000

Accessibility For All The internet, often considered the global gateway to information, entertainment, and services, should be a space that welcomes everyone, regardless of physical or cognitive abilities. From tackling common accessibility challenges to implementing user-centric navigation and content, we try to provide actionable insights to ensure your website is a haven for all users. Understanding Web Accessibility The heart of web accessibility lies in the fundamental belief that digital spaces should be inclusive and accessible to everyone. It transcends being a technological necessity; it is a moral and ethical imperative. We encounter individuals with diverse needs and abilities as we navigate the digital landscape. Inclusive design is not just about accommodating these differences; it’s about celebrating diversity and ensuring that everyone, regardless of their physical or cognitive capabilities, can participate fully in the online experience. (Credit: Convince And Convert) ConvinceandConvert is an example of a website that takes an inclusive approach to design, ensuring their website reaches a broader audience by incorporating audio versions of their blog articles. This thoughtful strategy caters to different learning preferences, making sure everyone feels included and no one is left out. Common Accessibility Challenges: Breaking Down Barriers To create a truly accessible web, […]

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The Rise of Voice Search and Its Impact on Digital Marketing

webgeeks — Wed, 06 Dec 2023 17:03:38 +0000

A Comprehensive Exploration into Success Strategies and Challenges In the age of seamless tech integration and virtual assistants seamlessly woven into our daily fabric, the rise of voice search marks a pivotal shift in online interaction. From the dominance of virtual aides like Siri and Alexa to the extensive integration of voice-activated search on mobile devices, we find ourselves navigating a dynamic evolution in online search behavior. Gone are the days when voice search was a futuristic concept; it’s now an indispensable component of users’ daily lives. The prevalence of voice-activated devices has not only reshaped but has set an uncompromising standard for convenience and efficiency in our digital landscape. Challenges and Opportunities: Adapting to the Voice-First Landscape As businesses navigate the voice-first landscape, they encounter a spectrum of challenges and opportunities from grappling with natural language processing nuances to adapting content for spoken interactions. Understanding the unique dynamics of conversational queries is pivotal. Unlike traditional SEO practices, optimizing for voice search demands a nuanced approach. Voice Search Success Stories: Navigating Challenges and Embracing Opportunities In the ever-evolving realm of digital marketing, success stories abound for businesses that have adeptly navigated the rise of voice search. Let’s check out […]

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Dashboard Overview

webgeeks — Fri, 01 Dec 2023 19:12:07 +0000

An Overview Of Your Marketing Activities Hi, I’m Allie, our AI-powered, training personality! Web Geeks marketing platform is your centralised hub for all of your marketing activities. With so many features and integrations available, there is little need to go anywhere else. It allows you to keep all of your contacts, calendars and conversations all in one place. Conduct all of your marketing activities such as lead generation and campaigns. Integrate all of the apps you already use for reporting and reputation management and handle things such as social media. You can also keep track of all of your projects, opportunities and leads, all within one user-friendly platform. With all of this functionality it would make sense to have a place that provides an overview of the current goings on within the platform. Well, Web Geeks has you covered for that too! The dashboard is the place to go when you would like to get a birds-eye view of your marketing activities. Today we are going to take a look and see what it’s all about! Let’s get started! When you first log into our platform, you will arrive here at your dashboard. Here we can see an overview of […]

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